Clearly identifying your ideal customers can support many different decision-making
processes in your business.
Creating customer personas can be an extremely helpful tool when creating ad copy, analyzing your products and services, or laying the foundation for your sales efforts. Creating a detailed and insightful persona can take some effort, however.
The Customer Persona Template includes the key questions for you to ask about your ideal customer. Then you can get the insights about where he or she is spending time and money.
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