Your Powerful Brand Language

Before Hiring a Designer, Define Your Small Business Brand Language and Vision



Learn the KEYS to Define Your Brand Language

Branding is BIGGER than logos and color guides. Define your brand before creating the powerful visuals. It starts with your story.

No Prerequisites

This online workshop is valuable for anyone trying to develop a brand, especially small business owners and marketing team members who are looking to grow expertise.  

Brand Language

The words and phrases used on your website, social media, email, business cards, etc matter!  Get step-by-step guidance to define the BEST brand language and how to use it. 

Logo-Prep Checklist

Before meeting with a graphic designer or visual brand expert, you need the keys to your business' brand language. This will save you time and money. Plus, the designer will love working with you. 

What You'll Get in the Workshop

  • Interactive Conversation About Business Branding
  • Understand Reputation verses your Brand
  • Define Your Specialization 
  • Create a Brand Promise
  • Connect Your Brand Story with Your Ideal Customers
  • Design Your Brand Language
  • Get a Graphic Designer's perspective
  • Important Insights on Trademark & Copyright

The Speakers

Meet Your Workshop Presenters

Candice DeRiso

Owner of Beckmann Collaborative

Marketing Strategist and Trainer

Nik Sallie Franklin, Esq

Owner of N.S. Franklin Law, PLLC

Attorney and Business Coach

Rachelle Diaz

Owner of Art Diva Creative

Graphic Designer and Brand Creator

"Candice is a strategic thinker. I always feel that she's there for me and has my best interests at heart. She not only does a great job, but also is a real pleasure to work with."

- Peggy Kelsey

Branding vs. Reputation

Do you know the difference?

What are people saying about your business?

One More Thing ...

 Prefer the workshop experience in person?

There is space for 5 people in the greater Austin, Texas areas to participate in this workshop in-person. Same date and time, but held in a local office space. There are a select number of seats available for the in-person workshop too. 

Those participating in-person will get an even more engaging experience by connecting directly with the speakers. 

Claim a Seat

Please Join Us!









Sign Up For This Live Online Event

You already have a reputation, something you can monitor. But you can create and control your BRAND. This live workshop will show you how. Claim a seat while space is still available.


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Just enter in your name and email to secure your spot. It's 100% FREE.